🖤 Design with the season in mind
Use Halloween-inspired visuals, darker colors, and bold fonts to match the mood. Make sure your emails are mobile-friendly for those on the go.
🎁 Offer seasonal deals
Create limited-time offers or exclusive promotions tied to Halloween. Whether it’s a discount, a special bundle, or a freebie with purchase, make it festive! Even if your product isn’t Halloween-themed, you can still tie your messaging to the holiday, like Clear did.
💬 Keep it light and fun
It’s Halloween, but you don’t need to go overboard with the scare factor. Use playful language and fun subject lines to grab attention without being over the top.
📅 Schedule in advance
Send your emails at times when people are most likely to engage. Plan a few follow-up emails to keep your campaign top of mind throughout the season.
🔗 Consider multiple channels
Don’t just rely on email. Promote your Halloween deals across social media, your website, and even SMS to reach a wider audience.
